Real estate journalism and media play a crucial role in shaping the property market by providing timely information, insights, and expert advice to both buyers and investors.
This category involves professionals who use various platforms—such as television, websites, and print media—to educate the public about real estate trends, investment opportunities, and homeownership.
By blending journalism with market expertise, these individuals help demystify complex property transactions, making real estate more accessible to a wider audience.
In Ghana, individuals like Afia Ofosuaa, Anthony Fiifi Aidoo, and Yvonne Woyome stand out in this field.
Afia, a creative producer and real estate broker, combines her background in development journalism to host “The Real Estate Show,” providing insights to Ghanaians and the Diaspora. Anthony Fiifi Aidoo, with extensive experience in media and business development, hosts “Real Estate Market” on TV Africa, offering guidance on market trends while Yvonne Woyome, a journalist with Meqasa, contributes by delivering well-researched articles and reports on the property market.
Their work has had a profound impact on the real estate sector in Ghana. By offering valuable information through various media platforms, they help potential buyers and investors make informed decisions, fostering trust and transparency in the market.
Their efforts have contributed to a more knowledgeable and confident audience, making real estate more accessible and driving growth in the industry.
GAPOA 2024 publication for African Property Magazine compiled by Joycelyn Marigold & GAPOA Team . You can send us your views on this article by email: re@ghanapropertyawards.com
